JE Group New Headquarters Opening Ceremony is a Successful Completion! Committed to creating a new landmark of office aesthetics

On the morning of March 6, JE Group Intelligent Home Industrial Park was officially unveiled as the new headquarters of the enterprise, and the opening ceremony was held in the enterprise headquarters park! Zhang Xinjie, Deputy Director of the Standing Committee of the Shunde District People's Congress, Liao Liubo, Vice Chairman of the Shunde District People's Political Consultative Conference, Lai Zhaohui, Member of the Standing Committee of the Shunde District People's Congress, Huang Yongji, Member of the Standing Committee of the Shunde District People's Congress, Liang Hengzhi, Deputy Director of the Science and Technology Bureau of the Shunde District, Yan Weijian, Vice President of the Shunde Economic Promotion Bureau, Lu Guohan, Vice Director of the Finance Bureau of the Shunde District, Zhao Songshun, Deputy Director of the Shunde Investment Promotion Bureau, Zhou Weibin, Fourth-level Researcher of the Shunde District Civil Affairs and Human Resources and Social Security Bureau Zhou Weibin, fourth grade researcher of Shunde Civil Affairs and Human Resources Social Security Bureau, Yu Feiyan, deputy secretary of Longjiang Town Party Committee and mayor of Longjiang Town, Bi Jinggang, chairman of Longjiang Town People's Congress, Luo Guoyong, deputy secretary of Longjiang Town People's Committee, Liao Qixing, member of Longjiang Town Party Committee, Wu Shimeng, vice chairman of Longjiang Town People's Congress, Deng Huijuan, president of Longjiang Chamber of Commerce, Zuo Jianhua, president of Shunde Furniture Association, Zhu Zhengchen, chairman of JE Group, Zhu Zhengchen, vice president of JE Group and vice chairman of JE Group. Mr. Zhu Zhengchen, Chairman of JE Group, Mr. Liu Hongbo, Vice Chairman of JE Group, as well as leaders from various functional departments of the town, members of the two committees of Dongchong neighborhood committee, executives from various business divisions of JE Group, and customers, as well as suppliers, banking institutions, and media friends from all walks of life were present at the scene to witness the important moments and to start the new journey of JE Group's “Forward to the New” development.

Since the start of construction in 2021, JE Smart Home Industrial Park has attracted much attention from the government departments of the district and town. Mr. Zhu Zhengchen, Chairman of JE, said in his speech that thanks to the attentive care and strong support of government units at all levels, JE Smart Home Industrial Park was successfully completed and officially opened.

Based on the current international development trend, JE will actively link the international top design resources as well as the resources of chambers of commerce and associations, and regularly organize exclusive salons for designers, high-end forums and other activities in the industry, and is committed to making the JE Intelligent Home Industrial Park a cutting-edge highland for industry exchanges, shaping a brand-new landmark of office aesthetics, and contributing to promoting the in-depth development of the industry.

JE Group Chairman Zhu Zhengchen's speech

At the meeting, Longjiang Town, deputy secretary, mayor Yu Feiyan said in his speech, JE as a local furniture manufacturing industry leader, invested 1 billion yuan, high standard built with international advanced level of intelligent high-end ecological industrial park, not only set up a new benchmark of intelligent home industry in the Greater Bay Area, for the high-quality development of the industry injected a strong kinetic energy.

Speech by Yu Feiyan, Deputy Secretary and Mayor of Longjiang Township

JE Group has always been committed to the field of innovative design, actively linking with the world's top design resources. In this event, we are honored to invite Mr. Lu Zhengyi, Design Director of the world-renowned architectural design firm M Moser, to bring you a wonderful sharing on the theme of “From Excellent Products to Innovative Headquarters: JE's New Paradigm for Future Offices”.

Mr. Lu started from the design concept of JE Group's headquarters park, analyzed the design style of the space, and then proceeded through the whole process of construction, showing the audience the park's design features of breaking through the traditional constraints, pursuing innovation, and adhering to the concept of green environmental protection.

JE Group Intelligent Home Industrial Park is not only an intelligent high-end eco-industrial park with international modernization standard, but also a modern aesthetic headquarters with unique charm by skillfully integrating the German aesthetic concept.

In addition, Ms. Li Qin, Vice President of Design of Fuseproject, was present at the event, bringing a wonderful sharing with the theme of “Design Thinking for the Future”.

Ms. Li talked in detail about the whole process of working with JE Group to develop the poly task chair, and analyzed the innovation and foresight of the product's design. The content of the sharing brought the audience a lot of profound inspiration about industrial design, as well as valuable experience in product innovation thinking, helping everyone to develop new ideas and gain new insights in related fields.

Ms. Li Qin, Vice President of Design of Fuseproject, gave a keynote speech.

In the warm and sincere congratulations of the leaders and guests, the grand opening ceremony of JE Group Intelligent Home Industrial Park was opened. Numerous leaders and guests took the stage together and pressed the start button, symbolizing the acceleration of development, to jointly open the new journey of JE Group towards development.

The launching ceremony especially incorporated the “surprise” balloon rain link, with balloons falling and flying banners reflecting each other, creating a very creative and shocking visual effect. The whole ceremony was full of ceremonial feeling, showing the young and vigorous vigor of JE Group and the new brand image of innovation and breakthrough, and at the same time, firmly conveying to the outside world the determination of JE Group to “concentrate on moving forward and striving for the new” and to make every effort to move forward.

In order for the guests to further understand the new headquarters of JE Group, all the leaders and guests were invited to visit the corporate showroom to learn about the development and profound heritage of JE Group, the Goodtone brand showroom to experience the craftsmanship of high-end offices, and the testing center that integrates art and technology to witness the strict adherence to quality control, which fully demonstrated the pursuit of JE Group's aesthetics for space and product design.

The opening ceremony of JE Group Intelligent Home Industrial Park was a success.

Looking ahead, JE Group will make every effort to make its headquarters park one of the best headquarters demonstration bases in the national furniture industry, and lead the upgrading and transformation of the furniture industry with innovation as the driving force; based on the brand-new starting point of the new headquarters, JE Group will further plough into the global market, steadily push forward the international development strategy, and set up a benchmark for Foshan's local enterprises to go to the sea; at the same time, JE Group is actively engaged in the construction of “green park”, actively responding to the global “double carbon” call, and unswervingly taking the road of green and sustainable development. At the same time, Jingyi will actively participate in the construction of the “Green Park”, actively respond to the global call for “dual-carbon”, and unswervingly take the road of green and sustainable development, so as to contribute to the transformation and upgrading of the industry and the prosperity of the local economy.

Review the highlights together!